Milesbrand Wins Three Gold Nationals for Home Builder and Master-Planned Community Marketing

Milesbrand is proud to announce that we have once again been recognized among the best in the homebuilding industry, earning three Gold Awards and 10 Silver Awards at The Nationals, hosted by the National Sales and Marketing Council of the National Association of Home Builders. The Nationals is the premier awards program honoring excellence in new home sales and marketing across North America. Winners were celebrated at the awards gala on February 26, 2025, during the International Builders’ Show in Las Vegas.

Gold Award Wins

Milesbrand’s commitment to storytelling and strategic branding led to three Gold Awards in highly competitive categories:

• Best Print Ad – True Homes’ Personalization Ad
• Best Print Campaign – Ave Maria’s Real Stories campaign
• Best Radio Ad – Ava Maria’s Real Stories campaign, “Knew Right Away”

As the most awarded real estate branding and marketing agency in the world, Milesbrand is honored to collaborate with the nation’s top home builders and real estate developers to create compelling brand narratives that resonates with homebuyers and drive results.

Best Print Ad – True Homes

Our personalized ad for True Homes resonated deeply, demonstrating the power of tailored messaging in capturing the attention of today’s homebuyers. A semi-custom home builder, True Homes is the largest private builder in the Carolinas. The company sets itself apart by offering an extensive level of personalization options for homebuyers like a custom builder but maintaining the cost efficiencies of production builders. The builder’s “It’s All About U” slogan focuses on that brand promise of personalization and a tailored approach, which resonated in the print ad focused on the ability to build your dream home with extensive yet affordable personalization options available.

Best Print Campaign and Radio Ad – Ave Maria’s “Real Stories”

A master-planned community in Southwest Florida, Ave Maria is known for being a modern-day small town near Naples. Focused on cultivating a small-town charm amongst extensive community amenities, ample education opportunities and preserved land, Ave Maria is now a thriving community. To celebrate its evolution from an idea to reality, Milesbrand collaborated with the team to tell the story of Ave Marie through the voices of the people who call it home in the Real Stories from a Big Kind of Small Town campaign.

The “Real Stories” campaign for Ave Maria showcases the authentic experience of residents, creating a compelling narrative that truly connected with the community’s target audience.

The “Knew Right Away” radio spot from the “Real Stories” campaign for Ave Maria captured the emotional connection buyers make with their new home, delivering a powerful message through radio.

Silver Award Achievements

In addition to our Gold Award wins, Milesbrand earned 10 Silver Awards for outstanding client work, including:

Ave Maria

• Best Brochure
• Best Print Ad
• Best Radio Commercial/Campaign - Town Center
• Best 30-60 Second Commercial
• Best Website for a Community
• Best Social Media Campaign
• Best Digital Marketing Campaign
• Best Overall Advertising Campaign
• Master-Planned Community of the Year

Homecoming by True Homes

• Best Brochure

A Celebration of Collaboration

Our team had the privilege of celebrating these achievements alongside our clients True Homes and Ava Maria/Barrion Collier at The Nationals gala. Each award represents a project where passion, expertise and creative vision came together to craft something truly remarkable.

At Milesbrand, we believe every builder and community has a unique story to tell. Through strategic branding and innovative marketing, we help our clients forge meaningful connections with homebuyers. These industry accolades highlight the power of compelling storytelling, thoughtful design and integrated campaigns that make a lasting impact.

With 128 Gold Nationals and counting, Milesbrand continues to set the standard for real estate branding. If you’re looking for a partner to define your Brand DNA and create award-winning work that resonates with your target audience, connect with us today. Let’s bring your vision to life and craft a brand story that stands out.