February 13, 2023

Tesoro Viejo Named Master Planned Community of the Year

Tesoro Viejo Named Master Planned Community of the Year

Milesbrand partnered with McCaffrey Homes to refresh the Tesoro Viejo brand, their world-class master-planned community in the Central Valley of...

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February 08, 2023

Milesbrand Brings Home Six Gold Nationals Awards for Real Estate and Home Builder Marketing

Milesbrand Brings Home Six Gold Nationals Awards for Real Estate and Home Builder Marketing

We are always honored to attend the NAHB Nationals Awardshosted by the National Sales & Marketing Council. And this year the team at Milesbrand is...

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October 27, 2022

How Important is Original Photography for Master Planned Community Marketing?

How Important is Original Photography for Master Planned Community Marketing?

It's said that a picture is worth a thousand words, but is that true of all photography? There are many photography options, from original images to...

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September 30, 2022

Emotional Branding: The Case for Connecting with Meaning

Emotional Branding: The Case for Connecting with Meaning

Marketing with emotional branding has never been more critical. Covid-19 changed people and changed how home builders and developers market to them.

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September 29, 2022

Tesoro Viejo Master Planned Community Brand Refresh: Raise Your Expectation

Tesoro Viejo Master Planned Community Brand Refresh: Raise Your Expectation

A master-planned community’s brand offers consumers a glimpse of the lifestyle it provides and serves as a virtual handshake with prospective buyers....

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August 17, 2022

Developing For Wellness – Why Developers are Positioning Communities Around Wellness

Developing For Wellness – Why Developers are Positioning Communities Around Wellness

Just as concepts of wellness have infiltrated travel, food and fitness, they’re now reaching into residential real estate. People are now focused on...

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