The process of developing master-planned community branding starts with an overarching vision for the community and its future homeowners. Creating...

So you have a solid marketing fund created for your master-planned community, but how should the funds be budgeted for the life of your project? Keep...

Utilizing video to digitally market master-planned communities is a vital method to offer prospective homebuyers greater insight into a...

With access to 82% of adults who plan on purchasing a home, radio offers an invaluable medium that home builders can utilize when marketing...

Land planners play one of the most crucial roles in community development by envisioning all the potential that can come from an undeveloped piece of...

When it comes to luxury real estate, you’re selling more than just a home. You’re selling the idea of affluence, a status that most luxury home...