The Nationals Silver Award Winners 2021

NAHB’s National Sales and Marketing Council (NSMC) has announced Silver Award Winners for The Nationals new home sales and marketing awards. Home builders, developers, associates and consultants are honored.

The Nationals salutes and honors the best in the building industry for their determination, integrity, creativity and endurance.

Silver Award Winners are the top vote recipients in each category and are the finalists for the Gold Award. Gold Awards in each category will be presented in March 2021 in a Virtual Awards Ceremony.

Silver Award Winners Announced for National Sales and Marketing Awards

SOLSTICE

Milesbrand client Solstice has been recognized as Silver Award Winner(s) in the The Nationals Competition for the following:

• Best Brochure - Masterplanned Community
• Best Print Ad (Color or Black & White) - Single Ad
• Best Radio Commercial/Campaign: Home Sweet Highline Male
• Best Radio Commercial/Campaign: Haiku Female
• Best Radio Commercial/Campaign: Haiku 3
• Best Website for a Community
• Best Email Marketing/Web Banners/Rich Media Advertising
• Best Digital Marketing Campaign
• Best Overall Advertising Campaign

MAPLE HEIGHTS

Milesbrand client Maple Heights has been recognized as Silver Award Winner(s) in the The Nationals Competition for the following:

• Best Brochure - Masterplanned Community

The community is surrounded by competing master planned communities, from the overtly thematic to the utterly conventional. While these other communities are attracting attention, their scale and amenities demand higher price points.

Our intent was to create a vision brochure that positions the community as the charming, affordable other—for those who choose not to live in a theme park or on a golf course. A boutique community offering a rich experience at an attainable price.

From the appeal of the target audience for affordable product, underscored by Metro Study facts and figures, to the charming appeal of a boutique community with thoughtful amenities, this brochure brings the vision to life in engaging and unexpected ways.

MILESBRAND

We are pleased to be recognized by NAHB in the following areas:

• Best Website for an Associate and Supplier: milesbrand.com
• Best Marketing Promotion by Supplier or Industry Partner: From Land to Brand 2020

"The Nationals are the most prestigious awards of their kind, setting the benchmark for innovations in new home design, marketing and sales," said Angela Harris, chairperson of the Nationals. "NAHB's commitment to recognizing originality, imagination and success has been exemplified by its award winners since the competition's inception."

Started in 1982 as the Institute of Residential Marketing, The Nationals award program continues to recognize superior new home sales and marketing achievements.  

With 61 categories across various disciplines of the new home industry, the awards honor excellence in product and community design, advertising, marketing and sales achievements by individuals and sales teams.

During a Four-day judging process, a panel of 9 industry professionals from across the country determined the Silver and Gold award winners from a field of over 900 entries.

The Nationals are co-sponsored by Wells Fargo Home Mortgage. 

To view sliver award winners or to order tickets to the event, visit http://www.thenationals.com