July 14, 2026

A 15-Step Branding Guide for Home Builders and Real Estate Developers

A 15-Step Branding Guide for Home Builders and Real Estate Developers

Since 1989, this agency has operated from a key principle: that a home purchase carries more emotional weight than nearly any other decision a person...

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July 06, 2026

Real Estate Personas and Target Audiences in 6 Steps

Real Estate Personas and Target Audiences in 6 Steps

Real estate personas and target audiences describe two of the most useful tools a home builder's or developer's marketing team can build, yet most...

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June 18, 2026

Genevieve Benson Promoted to Senior Vice President of Strategic Partnerships at Milesbrand

Genevieve Benson Promoted to Senior Vice President of Strategic Partnerships at Milesbrand

Milesbrand is proud to announce the promotion of Genevieve Benson to Senior Vice President of Strategic Partnerships, recognizing her expanded...

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June 16, 2026

From the Hill to the Board Room: Kelly Fink Represents Milesbrand at the 2026 NAHB Legislative Conference

From the Hill to the Board Room: Kelly Fink Represents Milesbrand at the 2026 NAHB Legislative Conference

Few conversations shape the future of the homebuilding industry quite like those that happen in the halls of Congress. This month, Milesbrand Chief...

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June 08, 2026

What Stops the Scroll and Starts the Sale: Visual Storytelling for Home Builders and Master-Planned Communities

What Stops the Scroll and Starts the Sale: Visual Storytelling for Home Builders and Master-Planned Communities

There is a moment, usually early in a community brand refresh, when a client looks at their existing photography library and realizes they have...

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May 28, 2026

Does Your Home Builder Brand Experience Match the Promise Your Brand Makes?

Does Your Home Builder Brand Experience Match the Promise Your Brand Makes?

Every brand makes a promise. The question most home builders don't ask often enough is whether the actual experience of buying a home from them...

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