August 20, 2026

Branding an Agrihood: How Milesbrand Is Shaping Armistead's Master-Planned Community Brand

Branding an Agrihood: How Milesbrand Is Shaping Armistead's Master-Planned Community Brand

It's tempting to let a master-planned community's amenities tell its story — to point to the pool, the clubhouse or the trails, and assume the sum of...

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August 13, 2026

Why a Real Estate Brand is a Business Asset, Not a Marketing Expense

Why a Real Estate Brand is a Business Asset, Not a Marketing Expense

Ask a CFO to categorize the marketing budget and brand tends to land somewhere near signage, digital advertising and the occasional awards submission...

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July 14, 2026

A 15-Step Branding Guide for Home Builders and Real Estate Developers

A 15-Step Branding Guide for Home Builders and Real Estate Developers

Real estate branding turns a home builder's or community's identity into a compounding business asset. This 15-step guide walks through the complete...

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June 18, 2026

Genevieve Benson Promoted to Senior Vice President of Strategic Partnerships at Milesbrand

Genevieve Benson Promoted to Senior Vice President of Strategic Partnerships at Milesbrand

Milesbrand is proud to announce the promotion of Genevieve Benson to Senior Vice President of Strategic Partnerships, recognizing her expanded...

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June 16, 2026

From the Hill to the Board Room: Kelly Fink Represents Milesbrand at the 2026 NAHB Legislative Conference

From the Hill to the Board Room: Kelly Fink Represents Milesbrand at the 2026 NAHB Legislative Conference

Few conversations shape the future of the homebuilding industry quite like those that happen in the halls of Congress. This month, Milesbrand Chief...

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June 08, 2026

What Stops the Scroll and Starts the Sale: Visual Storytelling for Home Builders and Master-Planned Communities

What Stops the Scroll and Starts the Sale: Visual Storytelling for Home Builders and Master-Planned Communities

There is a moment, usually early in a community brand refresh, when a client looks at their existing photography library and realizes they have...

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