July 18, 2023

Stepping Stone: The Power of Brand Creation & Placemaking for Master Planned Community Success
Shea Homes partnered with Milesbrand to help bring its master-planned community, Stepping Stone, from land to brand. Down to its final opportunities,...
July 14, 2023

Naming Your Master-Planned Community: 3 Keys to Success
How do you spark interest in your master-planned community? It all begins with the name. Before starting the process of immersive storytelling and...
July 06, 2023

Bring Your Master-Planned Community To Life With Creative Placemaking
When marketing a master-planned community, the "place" is a highly instrumental component of shaping homeowner lifestyles. All business professionals...
June 27, 2023

Why is Research Important for Master Planned Community Marketing?
If you're tasked with land development and design, you already know how important it is to have access to data relevant to product, place, price and...
June 06, 2023

Effective PPC Strategies for Home Builders and Developers
Pay-per-click (PPC) advertising is an essential component of a successful digital marketing strategy for home builders and real estate developers....
May 31, 2023

How Public Relations Benefits Your Master-Planned Community Marketing
Every industry, especially homebuilding, is driven by buyer trust. When homebuyers trust home builders and developers, they’re more likely to engage...