Situated in Lancaster, South Carolina, Edgewater by True Homes is a truly unexpected community showcasing exciting amenities and affordable housing...

For many, buying and owning a home continues to be a cornerstone of the American dream. This is not only a financial venture for many but also an...

Shea Homes partnered with Milesbrand to help bring its master-planned community, Stepping Stone, from land to brand. Down to its final opportunities,...

How do you spark interest in your master-planned community? It all begins with the name. Before starting the process of immersive storytelling and...

Master-planned communities are a blank canvas, allowing your team to take a deliberate approach to leverage the unique brand DNA of the community to...

When marketing a master-planned community, the "place" is a highly instrumental component of shaping homeowner lifestyles. All business professionals...